Visit Warwickshire Marketing Campaign Set to Launch with New Website

A county-wide marketing campaign 'Visit Warwickshire' has been launched.

The campaign's website - visit.warwickshire.gov.uk - was launched this week and is the first element of the campaign to make it into the public domain. Hosted as a mini site within the County Council's website, it offers content such as trails, itineraries and fun facts to help visitors enjoy Warwickshire.

The campaign will focus on several key themes to encourage people to visit Warwickshire when they can begin to travel more freely. The themes for the first phase of the campaign are food & drink, dog friendly, family adventure & discovery and literary links.

To date, content has been developed with those businesses who expressed an interest in being involved via a survey last month. But there will be plenty more opportunities for businesses to get involved as the campaign progresses and as new themes are developed. In the meantime, please visit the new website at visit.warwickshire.gov.uk and follow the hashtag #visitwarwickshire - you might even find out some things you didn't know about the county and some new ways to enjoy all that it has to offer.

The marketing campaign is being delivered by destination consultancy Blue Sail and aims to help the recovery of the county's tourism sector between now and August 2021 with a legacy to sustain business development and growth in the longer term.